Crypto Platform Website

CELSIUS | Product Design

Celsius was a global cryptocurrency platform and bitcoin mining company. I worked as a Growth Product Manager, responsible for the consumer-facing website and building out landing pages for community activations and marketing campaigns. I did all of the digital design work, and I managed the engineers who implemented the website.

Our redesign improved conversions by 40% and lowered bounce rate by 25%, and integrated a new A/B testing tool which would allow us to personalize the site experience. The site also got excellent feedback from community members who used it daily.

Crypto Platform Website

CELSIUS | Product Design

Celsius was a global cryptocurrency platform and bitcoin mining company. I worked as a Growth Product Manager, responsible for the consumer-facing website and building out landing pages for community activations and marketing campaigns. I did all of the digital design work, and I managed the engineers who implemented the website.

Our redesign improved conversions by 40% and lowered bounce rate by 25%, and integrated a new A/B testing tool which would allow us to personalize the site experience. The site also got excellent feedback from community members who used it daily.

PROJECT GALLERY (6)

If you've made it this far, I'd love to hear from you! My contact info is right here - let's chat.


updated feb 2025

If you've made it this far, I'd love to hear from you! My contact info is right here - let's chat.


updated feb 2025

If you've made it this far, I'd love to hear from you! My contact info is right here - let's chat.


updated feb 2025